Patent management : protecting intellectual property and innovation /

Innovation must translate into tangible value to sustain competitive advantage. As AI accelerates invention and global patenting shifts eastward, managing intellectual property (IP) is now as vital as overseeing factories or R&D. Patent Management offers a practical guide for executives, innovat...

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Bibliographic Details
Main Authors: Bader, Martin A. (Author), Gassmann, Oliver, 1967- (Author), Thompson, Mark James (Author)
Format: eBook
Language:English
Published: Cham : Springer Nature Switzerland, 2026.
Edition:Second edition.
Series:Management for professionals,
Subjects:

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Call Number: T211 .B33 2026
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