Psychology in advertising /

"The present book, by one of the most energetic of these applied psychologists, is in many ways a monument to the advancing spirit of science in business. Its author has been for many years actively engaged in teaching, research, and consultation in the special field of which the book treats. M...

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Bibliographic Details

Main Author:	"Poffenberger, Albert T."
Other Authors:	Poffenberger, Poffenberger, Albert T.
Format:	eBook
Language:	English
Published:	[Place of publication not identified] The McGraw-Hill Companies, Inc., 1925.
Subjects:	Psychology, Applied. Psychology, Applied > Methodology. Psychologie appliquée. Psychologie appliquée > Méthodologie. Psychology, Applied Psychology, Applied > Methodology Electronic books.
Online Access:	Connect to the full text of this electronic book