The problem with personalization : how advertisers learned to make and break us from ancient times to the AI age /

"A respected voice on technology shows how seemingly simple ads help dismantle democracy and public discourse. Whether you're intentionally shopping or casually browsing social media, something is following you: ads. Their creators seem to know your income bracket, your tastes in clothing,...

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Bibliographic Details

Main Author:	Turow, Joseph (Author)
Format:	eBook
Language:	English
Published:	Chicago ; London : The University of Chicago Press, 2026.
Subjects:	Personalization (Marketing) Personalization (Marketing) > History. Customer relations. Consumer profiling > History. Advertising > History. Marketing > History. Technology in advertising. Relations avec la clientèle. Marketing > Histoire. Technologie dans la publicité. BUSINESS & ECONOMICS / Advertising & Promotion.