Case studies in the traditional food sector : a volume in the Consumer Science and Strategic Marketing series /

Consumer Science and Strategic Marketing: Case Studies in the Traditional Food Sector aims to close the gap between academic researchers and industry professionals through real world scenarios and field-based research. The book explores how consumer and sensory science has been implemented in the fo...

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Bibliographic Details
Corporate Author: ScienceDirect (Online service)
Other Authors: Cavicchi, Alessio (Editor), Santini, Cristina (Editor)
Format: eBook
Language:English
Published: Duxford, United Kingdom : Woodhead Publishing is an imprint of Elsevier, [2018]
Series:Woodhead Publishing in food science, technology, and nutrition.
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Call Number: TP370.5 .C38 2018eb
 
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TP370.5 .C38 2018eb Available