Designing apparel for consumers : the impact of body shape and size /

Given its importance for consumer satisfaction and thus brand success, apparel fit is a major challenge for retailers and brands across the industry. Consequently there have been major developments in sizing research and how it can be used in apparel design. This book reviews how these developments...

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Bibliographic Details

Corporate Author:	ScienceDirect (Online service)
Other Authors:	Faust, Margie-Eve (Editor), Carrier, Serge (Editor)
Format:	eBook
Language:	English
Language Notes:	English.
Published:	Cambridge [England] ; Walnut, Philadelphia : Woodhead Publishing Limited : The Textile Institute, 2014.
Series:	Woodhead publishing in textiles ; no. 151.
Subjects:	Clothing and dress measurements. Clothing and dress > Social aspects. Clothing trade. TECHNOLOGY & ENGINEERING > Technical & Manufacturing Industries & Trades. Clothing and dress measurements Clothing and dress > Social aspects Clothing trade Electronic books.
Online Access:	Connect to the full text of this electronic book