Competitor analysis in financial services /

This is the first comprehensive professional guide to the strategies and techniques of competitor analysis for the financial services industry. It explains how to set up systems and models to identify and analyse competitors and their products. The book begins with an overview of the need for compet...

Full description

Bibliographic Details

Main Author:	Youngman, Ian
Corporate Author:	ScienceDirect (Online service)
Format:	eBook
Language:	English
Published:	Cambridge, England : Woodhead Pub., 1998.
Subjects:	Competition. Financial services industry. Services financiers. BUSINESS & ECONOMICS > Finance. Competition Financial services industry Concurrentiepositie. Marktanalyse. Dienstensector. Electronic books.
Online Access:	Connect to the full text of this electronic book