The pragmatic MBA for scientific and technical executives /

This primer enables professionals with technical expertise to collaborate with their business-side colleagues. Emphasizing brevity and clarity, it gives technical staff answers to their most pressing questions about economics, finance, marketing, strategic decision-making, accounting, management, an...

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Bibliographic Details

Main Author:	Liang, Bertrand C.
Corporate Author:	ScienceDirect (Online service)
Format:	eBook
Language:	English
Published:	[Place of publication not identified] : Academic Press, 2013.
Subjects:	Management. Gestion. management. Management Electronic books. Handbooks and manuals
Online Access:	Connect to the full text of this electronic book