Social information : gaining competitive and business advantage using social media tools /

"Outlines different categories of social tools, competitive and business applications of these tools, and provides example searches with screenshots ... as well as strategies and approaches for searching social tools that may be available today or that may emerge tomorrow ... The book specifica...

Full description

Bibliographic Details
Main Author: Brown, Scott, 1964- (Author)
Corporate Author: ScienceDirect (Online service)
Format: eBook
Language:English
Published: Oxford ; Cambridge ; New Delhi : Chandos Publishing, 2012.
Series:Chandos social media series.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:"Outlines different categories of social tools, competitive and business applications of these tools, and provides example searches with screenshots ... as well as strategies and approaches for searching social tools that may be available today or that may emerge tomorrow ... The book specifically explores business and competitive information."--Provided by publisher.
Physical Description:1 online resource (xxvii, 323 pages) : illustrations
Bibliography:Includes bibliographical references (pages 311-316) and index.
ISBN:9781780633275
1780633270