Neuroscience of preference and choice : cognitive and neural mechanisms /

One of the most pressing questions in neuroscience, psychology and economics today is how does the brain generate preferences and make choices? With a unique interdisciplinary approach, this volume is among the first to explore the cognitive and neural mechanisms mediating the generation of the pref...

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Bibliographic Details
Corporate Author: ScienceDirect (Online service)
Other Authors: Dolan, Raymond, Sharot, Tali
Format: eBook
Language:English
Published: London : Elsevier/Academic Press, 2012.
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Call Number: QP360 .N48 2012
 
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QP360 .N48 2012 Available