Record label marketing /

Record Label Marketing offers a comprehensive look at the inner workings of record labels, showing how the record labels connect commercial music with consumers. In the current climate of selling music through both traditional channels and new media, authors Tom Hutchison, Paul Allen and Amy Macy ca...

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Bibliographic Details

Main Author:	Hutchison, Thomas W. (Thomas William)
Corporate Author:	ScienceDirect (Online service)
Other Authors:	Macy, Amy, Allen, Paul, 1946-
Format:	eBook
Language:	English
Published:	Burlington, MA : Focal Press, ©2010.
Subjects:	Music trade. Sound recordings > Marketing. Sound recording industry. Musique > Industrie. Enregistrements sonores > Industrie. MUSIC > Business Aspects. Music trade Sound recording industry Sound recordings > Marketing Electronic books.
Online Access:	Connect to the full text of this electronic book