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Understanding consumers of food products /

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In order for food businesses, scientists and policy makers to develop successful products, services and policies, it is essential that they understand food consumers and how they decide which products to buy. Food consumer behaviour is the result of various factors, including the motivations of diff...

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Bibliographic Details
Corporate Author: ScienceDirect (Online service)
Other Authors: Frewer, Lynn, Trijp, Hans van (Johannes Cornelia Maria van)
Format: eBook
Language:English
Published: Boca Raton : Cambridge : CRC ; Woodhead, 2007.
Series:Woodhead Publishing in food science, technology, and nutrition.
Subjects:
Food preferences.
Food habits.
Consumer behavior.
Processed foods > Marketing.
Consumer satisfaction.
Manners and customs.
Consumer Behavior
Feeding Behavior
Food Preferences
Cultural Characteristics
Préférences alimentaires.
Habitudes alimentaires.
Consommateurs > Comportement.
Consommateurs > Satisfaction.
Mœurs et coutumes.
customs (social concepts)
TECHNOLOGY & ENGINEERING > Food Science.
Manners and customs
Consumer satisfaction
Consumer behavior
Food habits
Food preferences
Electronic books.
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Call Number: TX357 .U53 2007eb
 
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