A nation fermented : beer, Bavaria, and the making of modern Germany /
How did beer become one of the central commodities associated with the German nation? How did a little-known provincial production standard - the Reinheitsgebot, or Beer Purity Law - become a pillar of national consumer sentiments? How did the jovial, beer-drinking German become a fixture in the glo...
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| Format: | eBook |
| Language: | English |
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Oxford, United Kingdom ; New York, NY, United States of America :
Oxford University Press,
[2024]
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| Online Access: | Connect to the full text of this electronic book |
| Summary: | How did beer become one of the central commodities associated with the German nation? How did a little-known provincial production standard - the Reinheitsgebot, or Beer Purity Law - become a pillar of national consumer sentiments? How did the jovial, beer-drinking German become a fixture in the global imagination? While the connection between beer and Germany seems self-evident, A Nation Fermented reveals how it was produced through a strange brew of regional commercial and political pressures. Drawing on sources from over a dozen archives and repositories, Terrell weaves together subjects ranging from tax law to advertising, public health to European integration, and agriculture to global stereotypes. |
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| Physical Description: | 1 online resource (xii, 223 pages) : illustrations, map. |
| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9780191991110 0191991112 |