Visual and multimodal communication : applying the relevance principle /

"It is a truth universally acknowledged that visual information plays an ever greater role in modern communication. Undoubtedly, language remains our species' most sophisticated channel for exchanging information, but the verbal mode is increasingly complemented, sometimes even replaced, b...

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Bibliographic Details

Main Author:	Forceville, Ch. (Charles) (Author)
Format:	eBook
Language:	English
Published:	New York : Oxford University Press, 2020.
Subjects:	Visual communication. Relevance. Communication visuelle. Pertinence. Communication Studies. LANGUAGE ARTS & DISCIPLINES. Sociology. SOCIAL SCIENCE. Telecommunications. TECHNOLOGY & ENGINEERING. Social Aspects. Relevance Visual communication Electronic books.
Online Access:	Connect to the full text of this electronic book