Becoming the world's biggest brewer : Artois, Piedboeuf, and Interbrew (1880-2000) /

AB InBev is today's uncontested world leader of the beer market. It represents over 20 per cent of global beer sales, with more than 450 million hectolitres a year flowing all around the world. Its Belgian predecessor, Interbrew, was a success story stemming from the 1971 secret merger of the c...

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Bibliographic Details
Main Authors: Bertrams, Kenneth (Author), Marmol, Julien del (Author), Geerts, Sander (Author), Poelmans, Eline (Author)
Format: eBook
Language:English
Published: Oxford : Oxford University Press, 2020.
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Call Number: HD9397.B42 B47 2020
 
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