Aligning for advantage : competitive strategies for the political and social arenas /

This title argues that to build and sustain business success, companies must synchronise competitive strategies with extant strategies for social engagement and political and regulatory activism.

Bibliographic Details
Main Author: Lawton, Thomas C.
Other Authors: Doh, Jonathan P., Rajwani, Tazeeb
Format: eBook
Language:English
Published: Oxford ; New York : Oxford University Press, 2014.
Subjects:
Online Access:Connect to the full text of this electronic book
Description
Summary:This title argues that to build and sustain business success, companies must synchronise competitive strategies with extant strategies for social engagement and political and regulatory activism.
Physical Description:1 online resource
Bibliography:Includes bibliographical references and index.
ISBN:9780191009860
0191009865
1306473969
9781306473965