Aligning for advantage : competitive strategies for the political and social arenas /

This title argues that to build and sustain business success, companies must synchronise competitive strategies with extant strategies for social engagement and political and regulatory activism.

Bibliographic Details
Main Author: Lawton, Thomas C.
Other Authors: Doh, Jonathan P., Rajwani, Tazeeb
Format: eBook
Language:English
Published: Oxford ; New York : Oxford University Press, 2014.
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Call Number: HD30.28
 
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