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Multinationals as flagship firms : regional business networks /

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In this text, Alan Rugman and Joseph D'Cruz bridge the literature on networks and multinationals by introducing the concept of the flagship firm. This theory of the flagship firm/five partners model is then applied to the telecommunications, chemicals, automotive and electronics sectors.

Bibliographic Details
Main Author: Rugman, Alan M.
Other Authors: D'Cruz, Joseph R.
Format: eBook
Language:English
Published: Oxford : Oxford University Press, 2003.
Subjects:
International business enterprises.
Business networks.
Entreprises multinationales.
Réseaux d'affaires.
Business networks
International business enterprises
Electronic books.
Online Access:Connect to the full text of this electronic book
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by Rugman, Alan M
Published 2003
Book
Search Result 2
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by Rugman, Alan M.
Published 2000
Book
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