Marketing health : smoking and the discourse of public health in Britain, 1945-2000 /

The author examines the way in which public health policy has changed and developed since the Second World War. It explains how public health began to focus on 'lifestyle' diseases, and looks at the debates which took place along the way, using smoking as a model.

Bibliographic Details
Main Author:	Berridge, Virginia
Format:	eBook
Language:	English
Published:	Oxford ; New York : Oxford University Press, 2007.
Subjects:	Medical care > Marketing. Public health > Marketing. Public Health > history Health Education > history History, 20th Century Marketing of Health Services > history Smoking > history United Kingdom Médecine > Histoire > 20e siècle. Medical care > Marketing Public health > Marketing Electronic books.
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Call Number:		RA410.56 .B48 2007eb

RA410.56 .B48 2007eb	Available