Data-driven campaigning and political parties : five advanced democracies compared /

"What is data-driven campaigning? According to prevailing accounts, this idea describes the rise of increasingly sophisticated, highly targeted and often invasive uses of data. Deployed to suppress votes, manipulate voter preferences or boost a candidates' popularity, the power of data is...

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Bibliographic Details
Main Authors:	Dommett, Katharine (Author), Kefford, Glenn (Author), Kruschinski, Simon (Author)
Format:	eBook
Language:	English
Published:	New York : Oxford University Press, [2024]
Series:	Journalism and political communication unbound.
Subjects:	Campaign management > Data processing > Case studies. Internet in political campaigns > Case studies. Data mining > Poltical aspects > Case studies. Campagnes électorales > Gestion > Informatique > Études de cas. Internet dans les campagnes électorales > Études de cas. Campaigns & Elections. Political Process. POLITICAL SCIENCE. Political Advocacy. Media & Internet. Campaign management > Data processing Internet in political campaigns Politics & government. Politics and Government. Electronic books. Case studies
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Call Number:		JF2112.C3 D66 2024

JF2112.C3 D66 2024	Available