The Red Queen retail race : an innovation pandemic in the era of digitization /

"This book considers how innovation through technological change has been transforming the retail sector in different markets, and how such change has been accelerated through the impact of the Covid-19 pandemic. The book is inspired by Alice's encounters of the Red Queen's race in th...

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Bibliographic Details
Other Authors:	Cuthbertson, Richard (Editor), Rusanen, Olli Aleksi (Editor), Paavola, Lauri (Editor)
Format:	eBook
Language:	English
Published:	Oxford : Oxford University Press, [2023]
Subjects:	Retail trade > Technological innovations. Technological innovations > Social aspects. Consumer behavior. Commerce de détail > Innovations. Innovations > Aspect social. Consommateurs > Comportement. Retailing. Industries. Strategic Planning. Public Affairs & Administration. POLITICAL SCIENCE. Retail trade > Technological innovations Technological innovations > Social aspects Business & Management. Industry. Electronic books.
Online Access:	Connect to the full text of this electronic book

Table of Contents:

The Red Queen retail race / Olli Rusanen and others
The new rules of the Red Queen retail race / Olli Rusanen
New business models and the transformation of retailing / Mikko Hänninen
Physical retail spaces in a digital world / Lauri Pulkka and Richard Cuthbertson
Digitalization of the retail servicescape / Jussi Nyrhinen and Outi Uusitalo
impact of the retail service experience on cross-channel customer loyalty / Jussi Nyrhinen and Heikki Karjaluoto
Implementing strategies to win the Red Queen retail race / Lauri Paavola
Managing organizationla routines to win the retail race / Lauri Paavola and Richard Cuthbertson
The timing of innovation / Lauri Pulkka and Richard Cuthbertson
The future of retailing / Richard Cuthbertson and Lauri Paavola.