The Red Queen retail race : an innovation pandemic in the era of digitization /

"This book considers how innovation through technological change has been transforming the retail sector in different markets, and how such change has been accelerated through the impact of the Covid-19 pandemic. The book is inspired by Alice's encounters of the Red Queen's race in th...

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Bibliographic Details
Other Authors: Cuthbertson, Richard (Editor), Rusanen, Olli Aleksi (Editor), Paavola, Lauri (Editor)
Format: eBook
Language:English
Published: Oxford : Oxford University Press, [2023]
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Call Number: HF5429 .R43 2023
 
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HF5429 .R43 2023 Available