APA (7th ed.) Citation

Boero, M., & Piccolo, R. (2026). Marketing semiotics research: Consumer trends, AI, and the economics of experience. IGI Global Scientific Publishing.

Chicago Style (17th ed.) Citation

Boero, Marianna, and Rossana Piccolo. Marketing Semiotics Research: Consumer Trends, AI, and the Economics of Experience. Hershey, PA: IGI Global Scientific Publishing, 2026.

MLA (9th ed.) Citation

Boero, Marianna, and Rossana Piccolo. Marketing Semiotics Research: Consumer Trends, AI, and the Economics of Experience. IGI Global Scientific Publishing, 2026.