The handbook of inoculation theory and practice /

Provides a comprehensive account of inoculation theory across multiple disciplines and applied contexts worldwide Inoculation theory has become one of the most influential frameworks for understanding how people resist persuasion, misinformation, and undue influence. Despite its wide-ranging applica...

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Bibliographic Details

Other Authors:	Ivanov, Bob (Editor), Compton, Josh (Editor), Parker, Kimberly A. (Editor)
Format:	eBook
Language:	English
Published:	Chichester : Wiley, 2026.
Subjects:	Advertising > Psychological aspects. Consumers > Attitudes. Electronic books.
Online Access:	Connect to the full text of this electronic book