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The executive's guide to enterprise social media strategy : how social networks are radically transforming your business /

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"An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corporations Using straightforward language, this book offers real-world stories and revealing anecdotes to demonstrate how executives and busi...

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Bibliographic Details
Main Author: Thomas, David B., 1952-
Other Authors: Barlow, Mike
Format: eBook
Language:English
Published: Hoboken, N.J. : Wiley, ©2011.
Subjects:
Business enterprises > Computer networks.
Strategic planning > Computer networks.
Social media > Economic aspects.
Online social networks > Economic aspects.
Online Access:Connect to the full text of this electronic book

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