The executive's guide to enterprise social media strategy : how social networks are radically transforming your business /

"An actionable framework for developing and executing successful social media strategies supporting collaboration, teamwork and communication in modern corporations Using straightforward language, this book offers real-world stories and revealing anecdotes to demonstrate how executives and busi...

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Bibliographic Details

Main Author:	Thomas, David B., 1952-
Other Authors:	Barlow, Mike
Format:	eBook
Language:	English
Published:	Hoboken, N.J. : Wiley, ©2011.
Subjects:	Business enterprises > Computer networks. Strategic planning > Computer networks. Social media > Economic aspects. Online social networks > Economic aspects.
Online Access:	Connect to the full text of this electronic book