APA (7th ed.) Citation

Kalliala, J. (2025). Rational madness: The essence of brand storytelling (First edition.). Business Expert Press.

Chicago Style (17th ed.) Citation

Kalliala, Juuso. Rational Madness: The Essence of Brand Storytelling. First edition. New York, New York (222 East 46th Street, New York, NY 10017): Business Expert Press, 2025.

MLA (9th ed.) Citation

Kalliala, Juuso. Rational Madness: The Essence of Brand Storytelling. First edition. Business Expert Press, 2025.