Uber : Riding on Responsibility or Irresponsibility? /

The cultural components, such as norms, values, beliefs, and practices, of the host culture significantly influence the strategy and decision-making of international businesses. Thus, understanding the cultural dynamics of any given business environment is indispensable for a marketer conducting bus...

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Bibliographic Details

Main Author:	Swain, Biswanath (Author)
Corporate Author:	Sage Publications
Format:	eBook
Language:	English
Published:	London : SAGE Publications, Inc, 2021.
Series:	SAGE business cases
Subjects:	Business ethics > Case studies. Corporate culture > Case studies. Morale des affaires > Études de cas. Culture organisationnelle > Études de cas. Business ethics. Corporate culture. Electronic books. Case studies.
Online Access:	Connect to the full text of this electronic book