Conscientious branding : how the world's leading companies manage their brands in the modern era /
In today's values-driven marketplace, brands must go beyond profits to resonate with consumers demanding ethical, sustainable, and socially responsible practices. This book unpacks how leading global companies like Patagonia, Unilever, Tesla, and The Body Shop achieve this through conscientious...
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| Format: | eBook |
| Language: | English |
| Published: |
Newcastle upon Tyne :
Cambridge Scholars Publishing,
2025.
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Purchase on Demand
| Call Number: |
HF5415.1255 .K55 2025 |
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| Notes: |
This title is available for the library to purchase for your use. Click the "Purchase It For Me" button to place a request. This item will take 5-10 business days to arrive. |
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| Call Number | Status | Get It |
| HF5415.1255 .K55 2025 | Available | |