Redesigning value : a practical manifesto for designers and organizations /

"Businesses and designers both want to create value. What could go wrong? Time and again, ambitious design projects within organizations fail to deliver the sort of impact designers believe is possible, and managers say they want. At the root of such failures are basic disconnects between how m...

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Bibliographic Details
Main Authors: Dunne, David, 1953- (Author), Ferguson, Chris (Lecturer in design) (Author), Korre, Paolo (Author)
Format: eBook
Language:English
Published: Toronto ; Buffalo ; London : Rotman-UTP Publishing, an imprint of University of Toronto Press, 2025.
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