Six signs of a successful chief experience officer /

Winning chief experience officers shape the user experiences that boost business outcomes by debunking myths about customer desires with real data. Those data-driven insights enable CXOs to address customer needs and enhance their overall experience interacting with their company or brand. Key strat...

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Bibliographic Details
Main Author: Dunlop, Amelia (Author)
Corporate Author: Safari, an O'Reilly Media Company
Format: eBook
Language:English
Published: [Place of publication not identified] : MIT Sloan Management Review, 2024.
Edition:[First edition].
Series:MITSloan management review ; reprint 66123.
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Call Number: HF5415.335
 
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