iWAR : Fortnite, Elon Musk, Spotify, Wechat and laying siege to Apple's empire /

IWar is a saga of corporate intrigue, control and competition. It is the story of Apple, the tech corporation which has built near unassailable market power through its iPhone and app ecosystem and controls not only commerce, but also culture, and, increasingly, the flow of ideas. And it is the stor...

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Bibliographic Details
Main Author: Higgins, Tim (Journalist) (Author)
Format: Book
Language:English
Published: New York : Harper Business, an imprint of HarperCollinsPublishers, [2025].
Edition:First edition.
Subjects:

West Campus Library: New Book Shelves

Holdings details from West Campus Library: New Book Shelves
Call Number: HD9696.2.U62 H54 2025
 
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