APA (7th ed.) Citation

Dulloo, R., Kurian, A. A., & Bolesnikov, M. (2025). Leveraging AI-powered marketing in the experience-driven economy. IGI Global Scientific Publishing.

Chicago Style (17th ed.) Citation

Dulloo, Rhytheema, Alby Anand Kurian, and Minja Bolesnikov. Leveraging AI-powered Marketing in the Experience-driven Economy. Hershey, PA: IGI Global Scientific Publishing, 2025.

MLA (9th ed.) Citation

Dulloo, Rhytheema, et al. Leveraging AI-powered Marketing in the Experience-driven Economy. IGI Global Scientific Publishing, 2025.