Avoiding Ad fraud and supporting brand safety : programmatic advertising solutions /
"This book aims to provide readers a comprehensive understanding about digital marketing fraud. The will also shed light on the programmatic advertising ecosystem, how it operates and how ad fraudsters make money"--
| Other Authors: | , |
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| Format: | eBook |
| Language: | English |
| Published: |
Hershey, PA :
IGI Global Scientific Publishing,
[2025]
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| Subjects: |
Purchase on Demand
| Call Number: |
HF5827.8 .A86 2025 |
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| Notes: |
This title is available for the library to purchase for your use. Click the "Purchase It For Me" button to place a request. This item will take 5-10 business days to arrive. |
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| Call Number | Status | Get It |
| HF5827.8 .A86 2025 | Available | |