APA (7th ed.) Citation

Hussain, Z., Sharipudin, M. S., Albattat, A., & Khan, A. (2025). Strategic brand management in the age of AI and disruption. IGI Global Scientific Publishing.

Chicago Style (17th ed.) Citation

Hussain, Zahid, Mohamad-Noor Salehhuddin Sharipudin, Ahmad Albattat, and Arman Khan. Strategic Brand Management in the Age of AI and Disruption. Hershey, PA: IGI Global Scientific Publishing, 2025.

MLA (9th ed.) Citation

Hussain, Zahid, et al. Strategic Brand Management in the Age of AI and Disruption. IGI Global Scientific Publishing, 2025.