Killer instinct : the complete guide to winning elections /

"Killer Instinct," the book by Eyal Arad, Moshe Gaon and Professor Erez Yaakobi, is a must-read and an essential tool for anyone who intends to run a political campaign. Published first in Hebrew in 2018 and now in its expanded and updated English version, this book merits a place on the r...

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Bibliographic Details

Main Authors:	Arad, Eyal, 1958- (Author), Gaon, Moshe, 1964- (Author), Yaakobi, Erez (Author)
Format:	Book
Language:	English
Published:	Brooklyn, New York : Ktav Publishers & Distributors Inc., [2025].
Edition:	Updated international edtion.
Subjects:	Political leadership > Psychological aspects. Communication in politics. Campaign management. Political campaigns. Political candidates. Politicians > Attitudes. Israel > Politics and government. United States > Politics and government.