Cover Image

Marketing a national park /

Featuring a case study of Snowdonia National Park in Wales, this program looks at the four Ps of marketing a national park. It considers elements of marketing the Snowdonia experience, such as park attractions, accessibility, tourist motivations, and relative value.

Bibliographic Details
Format: Video
Language:English
Language Notes:In English.
Published: London, England : TV Choice, 2009.
Series:Academic Video Online
Subjects:
Tourism > Wales > Snowdonia National Park.
National parks and reserves > Wales > Marketing.
Snowdonia National Park (Wales)
Snowdonia National Park (Pays de Galles)
Tourism
Wales
Wales > Snowdonia National Park
Documentaries and Factual Films
documentary film.
Documentary films
Documentary films.
Documentaires.
Online Access:Connect to this streaming video (Alexander Street Press)
Description
Summary:Featuring a case study of Snowdonia National Park in Wales, this program looks at the four Ps of marketing a national park. It considers elements of marketing the Snowdonia experience, such as park attractions, accessibility, tourist motivations, and relative value.
Item Description:Title from title screen (viewed October 16, 2018).
Physical Description:1 online resource (27 min.)
Playing Time:00:26:41