Samsung ads have muddled, strange message : Kedrosky /

Paul Kedrosky, a senior fellow at the Kauffman Foundation and a Bloomberg News contributing editor, discusses Samsung's marketing strategy with Jon Erlichman on Bloomberg Television's 'Bloomberg West.'

Bibliographic Details

Corporate Author:	Bloomberg News (Firm) (Producer)
Format:	Video
Language:	English
Language Notes:	In English.
Published:	New York : Bloomberg, 2013.
Series:	Business and education in video
Subjects:	Samsŏng Chŏnja. Smartphones > Marketing. Television news programs. Téléjournaux.
Online Access:	Connect to this streaming video (Alexander Street Press)