Big business taps Obama campaign data experts /

Amy Gershkoff, global managing director of analytics at Burson-Marsteller, discusses data experts from Barack Obama's presidential campaigns heading into the corporate world and what they can bring to the big business landscape. She speaks on Bloomberg Television's 'Bloomberg Surveill...

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Bibliographic Details
Corporate Author:	Bloomberg News (Firm) (Producer)
Other Authors:	Fu, Scarlet (Speaker), Keene, Tom (Speaker)
Format:	Video
Language:	English
Language Notes:	In English.
Published:	New York : Bloomberg, 2013.
Series:	Business and education in video
Subjects:	Business. Data mining. Data Mining Affaires. Exploration de données (Informatique) Television news programs. Téléjournaux.
Online Access:	Connect to this streaming video (Alexander Street Press)

Description
Summary:	Amy Gershkoff, global managing director of analytics at Burson-Marsteller, discusses data experts from Barack Obama's presidential campaigns heading into the corporate world and what they can bring to the big business landscape. She speaks on Bloomberg Television's 'Bloomberg Surveillance.'
Item Description:	Title from resource description page (viewed Apr. 28, 2014).
Physical Description:	1 online resource (5 min.).
Playing Time:	00:05:17