Insights and strategies. Managing crises and brand damage /

In this program Eve Ash, Psychologist and Founder, Seven Dimensions, interviews Ross Campbell, RCA Crisis Management to explore some practical advice and strategies. Plan and train for worst-case scenarios says Ross Campbell: Crises get out of control very fast, Losing control to government authorit...

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Bibliographic Details

Other Authors:	Ash, Eve (Interviewer)
Format:	Video
Language:	English
Language Notes:	In English.
Published:	Melbourne, Victoria : Seven Dimensions, 2015.
Series:	Academic Video Online
Subjects:	Branding (Marketing) Crisis management. Stratégie de marque. Gestion de crise. interviews. Interviews. Educational films. Films éducatifs.
Online Access:	Connect to this streaming video (Alexander Street Press)