Marketing a hotel : relaunching the Crown /
Presenting a case study of the Crown Hotel in Scarborough, this program shows how Richard Frank added desirable features and updated the computer systems to increase the hotel's marketing success.
| Format: | Video |
|---|---|
| Language: | English |
| Language Notes: | In English. |
| Published: |
London, England :
TV Choice,
2001.
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| Series: | Academic Video Online
|
| Subjects: | |
| Online Access: | Connect to this streaming video (Alexander Street Press) |
Internet
Connect to this streaming video (Alexander Street Press)Available Online
| Call Number | Status | Get It |
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| Available | ||