Visual merchandising.

Discusses two tests of visual merchandising, particularly of display windows, the test of attractiveness and the test of effectiveness. Illustrates four design principles: emphasis, line, balance, color. Touches upon three design precepts: harmony, contrast, unity. Includes merchandising comments fr...

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Bibliographic Details

Corporate Authors:	D.E. Visuals (Firm), Insight Media (Firm)
Format:	Video
Language:	English
Published:	Sunrise, FL : D.E. Visuals, 2009.
Series:	Business and economics video online.
Subjects:	Display of merchandise. Fashion. Étalage. Alexander Street Video. Educational films. Films éducatifs.
Online Access:	Connect to this streaming video (Alexander Street Press)