30 seconds of gold : advertising on Chinese TV /

Once a year, about one hundred companies seeking dominant positions in China's booming economy, compete in an auction for television advertising time. They face off on CCTV, China's most watched (and only national) network, serving the 400 million television owners in China. The companies...

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Bibliographic Details

Corporate Author:	Nihon Hōsō Kyōkai (Producer)
Format:	Video
Language:	English
Language Notes:	English.
Published:	New York, NY : Filmakers Library, 2006.
Series:	Filmakers library online.
Subjects:	Advertising > China. Television advertising > China. Publicité télévisée > Chine. Advertising Television advertising China Documentary. Streaming videos. documentary film. Video recordings for the hearing impaired. Documentary films. Vidéos pour personnes handicapées auditives. Documentaires.
Online Access:	Connect to this streaming video (Alexander Street Press)