Customer 360 : how data, AI, and trust changes everything /

"The indispensable guide to the next wave of customer engagement from the team behind the world's leading customer relationship platform. Rooted in real-world examples, this book is the first to look at how leading companies are using new technologies like Data Clouds and Generative AI to...

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Bibliographic Details

Main Authors:	Kihn, Martin (Author), Chen Lin, Andrea (Author)
Format:	eBook
Language:	English
Published:	Hoboken, New Jersey : Wiley, [2025]
Subjects:	Customer services > Technological innovations. Artificial intelligence.
Online Access:	Connect to the full text of this electronic book