Quality Assurance /

Although regularly introducing new products or services is the lifeblood of most industries, bringing them to market can be fraught with peril. Timing, cost, and quality all play important roles in a successful product launch and avoiding expensive- often in more than just dollars- recalls and redes...

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Bibliographic Details

Main Author:	Stamatis, D. (Author)
Corporate Authors:	O'Reilly for Higher Education (Firm), Taylor & Francis
Format:	eBook
Language:	English
Published:	CRC Press, 2015.
Edition:	1st edition.
Subjects:	Product management. Product differentiation. New products. Produits commerciaux > Gestion. Produits commerciaux > Différenciation. New products Product differentiation Product management Electronic books.
Online Access:	Connect to the full text of this electronic book Connect to the full text of this electronic book