Small business in action : product mix.

Gloria Griskowitz and Catharine Hamilton, co-owners of Putnam Market, discuss the selection of a winning product mix, including packaging, sampling, and being a market leader.

Bibliographic Details
Other Authors:	Griskowitz, Gloria (Speaker), Hamilton, Catherine (Speaker)
Format:	Video
Language:	English
Language Notes:	Closed-captioned in English.
Published:	London : SAGE Publications Ltd, 2019.
Subjects:	Putnam Market > Case studies. New products > Management > Case studies. Production engineering > Case studies. Industrial design > Management > Case studies. Technique de la production > Études de cas. Design > Gestion > Études de cas. Industrial design > Management. New products > Management. Production engineering. Case studies.
Online Access:	Connect to this streaming video

Description
Summary:	Gloria Griskowitz and Catharine Hamilton, co-owners of Putnam Market, discuss the selection of a winning product mix, including packaging, sampling, and being a market leader.
Physical Description:	1 online resource (1 video file (00:04:52)) : sound, colour
ISBN:	9781529703313 152970331X