Brand management.

Heidi Flynn Schultz offers her perspective on brand management. She covers overlooked areas, over-used ideas, pitfalls, and best practices.

Bibliographic Details

Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	London, United Kingdom : SAGE Publications Ltd, 2016.
Series:	SAGE video experts.
Subjects:	Branding (Marketing) Stratégie de marque. branding. Internet videos. Nonfiction television programs. Émissions télévisées autres que de fiction. Vidéos sur Internet.
Online Access:	Connect to this streaming video Connect to this streaming video