Business and marketing insights : an interview with Pedro Oliveria.

Pedro de Oliviera discusses the effectiveness of reaching consumers through native marketing, and how to deal with change as an organisation.

Bibliographic Details

Other Authors:	Oliveria, Pedro de (Academic.)
Format:	Video
Language:	English
Language Notes:	Closed-captioned in English.
Published:	London : SAGE Publications Ltd, 2019.
Subjects:	Marketing. Consumer behavior. Communication in marketing. Organizational change. Marketing Organizational Innovation Consommateurs > Comportement. Communication en marketing. Changement organisationnel. marketing.
Online Access:	Connect to this streaming video