Sentiment.

Sentiment is an important aspect of customer feedback, especially via social media, because it allows companies to directly experience how customers feel about their brands, products or services.

Bibliographic Details

Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	London, United Kingdom : SAGE Publications Ltd., 2015.
Series:	SAGE video shorts.
Subjects:	Customer relations. Product management. Produits commerciaux > Gestion. Nonfiction television programs. Internet videos. Émissions télévisées autres que de fiction. Vidéos sur Internet.
Online Access:	Connect to this streaming video