Jennifer Cutler discusses computer science & gathering marketing insights from social media.

Jennifer Cutler, PhD, Associate Professor of Marketing at the Kellogg School of Management, Northwestern University, discusses her research on marketing, computational social science and social media, including how business, society, learning and relationships are destined to change; advice for entr...

Full description

Bibliographic Details

Other Authors:	Cutler, Jennifer (Academic.)
Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	London : SAGE Publications Ltd, 2019.
Subjects:	Computer science > Research. Internet marketing > Social aspects. Marketing > Social aspects. Social media > Economic aspects. Informatique > Recherche. Marketing sur Internet > Aspect social. Marketing > Aspect social. Médias sociaux > Aspect économique.
Online Access:	Connect to this streaming video