What do campaigns do?.

Professor Ken Goldstein explains that elections centre on the composition of the electorate and the loyalty of partisan groups. Campaigns focus on mobilizing voter turnout among groups likely to support their candidate, and on swaying the opinions of undecided but likely voters.

Bibliographic Details

Format:	Video
Language:	English
Language Notes:	Closed-captions in English.
Published:	London, United Kingdom : SAGE Publications Ltd, 2016.
Series:	SAGE video tutorials.
Subjects:	Political campaigns. Internet videos. Nonfiction television programs. Émissions télévisées autres que de fiction. Vidéos sur Internet.
Online Access:	Connect to the full streaming video